In early 2015, I joined the board for Angel Care Child Care in Traverse City, MI. As a board, we raise scholarship funds for families who cannot afford the full cost of sending their children to daycare. It’s an important cause to help those families who are doing all they can to provide the best environment for their children.
Our biggest fundraising event of the year is called Monks for Angels. It takes place at a local restaurant called 7 Monks Taproom, which is known for its wide selection of craft beers, delicious food, and great vibes. The event includes live music and a silent auction, with all donations and auction proceeds going towards the Angel Care scholarship fund. We hold the event early in the evening and provide activities for kids, making it a family-friendly event for all ages.
For the past two years, I’ve designed the posters for the event. Craft brews are the biggest draw in northern Michigan right now, so I made that the feature of the marketing campaign (coupled with wings as a play on the event’s title). As a board member in 2014, I also generated content for Angel Care’s Facebook page and established a posting schedule to help generate interest for the event amongst parents and page followers.
Sample of Facebook images: